Stephan Hitchins
Secondary Research_2

Definition

Secondary research refers to the use of existing sources of information to answer research questions, rather than collecting original data through primary research. Secondary research can be useful in a variety of contexts, such as providing background information, supplementing primary data, or helping to formulate a research question. 

Overcoming these barriers to ideation requires a combination of intentional effort, creativity exercises, and a supportive environment that encourages and nurtures new ideas.

Secondary research is an important component of the research process, providing access to existing sources of information that can be used to address specific research questions. The methods and tools used in secondary research are focused on accessing and reviewing existing sources of information, including literature reviews, online databases, government reports and statistics, news articles and media sources, and archival materials. 

Methods and Tools

Literature review
A literature review is a comprehensive review of existing research on a specific topic. This method is often used to gain an understanding of existing knowledge on a topic, identify gaps in the research, and inform the development of a research question.
Online databases

Online databases, such as JSTOR, ProQuest, or Google Scholar, are a valuable resource for secondary research, providing access to a wide range of academic articles, books, and other sources of information.

Government reports and statistics
Government agencies often collect and publish data on various topics, such as demographics, economic indicators, or health statistics. These reports and statistics can provide valuable secondary data for research. 
News articles and media sources

News articles and media sources can provide valuable information on current events, public opinion, and emerging trends, and can be a valuable source of secondary data for research in fields such as journalism, media studies, or marketing.

Archival materials
Archival materials, such as letters, diaries, or historical records, can provide valuable insights into the past and can be a valuable source of secondary data for research in fields such as history or anthropology.
Learn More